Tuesday, April 8, 2014

Pitch for Nature

Much as there is financial capital in every business, there is also natural capital. Most businesses don’t realize it, but each and every one relies on products from nature to exist, from the water consumed and electricity used onsite by employees to the products they manufacture and how the basic materials also rely on other aspects of nature to exist.

Pitch for Nature

The costs of using nature and the need to replenish what is used should be accounted for on every company’s bottom line.

The 2-minute “Pitch for Nature” video

explains why all businesses should invest in natural capital.

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